Startup CPG Newswire:
Good Boy Vodka Experiences Triple-Digit Growth & Expands RTD Portfolio

PRESS RELEASE — NEWS PROVIDED BY Chelsea Cox for Good Boy Vodka

St. Joseph, MI (MAY 2026) — Good Boy Vodka has expanded its ready-to-drink canned cocktail portfolio with the launch of several new variety packs and flavor extensions across its John Daly and Vodka Lemonade product lines.

The new Golf Pack is an 8-pack variety featuring Good Boy Vodka’s John Daly Tea + Lemonade Vodka Cocktail alongside three golf course-inspired flavors: Water Hazard, Screwdriver, and Transfusion. The pack builds on the brand’s partnership with professional golfer John Daly and its existing presence across golf course, grocery, liquor, and on-premise accounts.

Good Boy Vodka has also expanded its John Daly platform with the Paradise Pack, a tropical-inspired 8-pack featuring strawberry, orange, pineapple, and mango flavors. The brand is also launching its first 12-pack format, which combines original John Daly flavors with new Paradise flavors.

The Vodka Lemonade line is growing with the new Splash Pack, featuring blueberry lemonade, raspberry, watermelon, and prickly pear. Good Boy Vodka is also adding new single-flavor 4-packs, including Pink Lemonade and Huckleberry.

The portfolio expansion follows a year of growth for Good Boy Vodka. According to IRI data (last 52 weeks ending 4/17/26), Good Boy Vodka is one of the fastest growing RTD brands in the US and recorded more than 300% year-over-year growth, climbing from the 31st-ranked canned cocktail brand, to the 10th-ranked brand by dollar volume.

About Good Boy Vodka

Good Boy Vodka is an American-made vodka brand offering premium spirits and spirit-based ready-to-drink canned cocktails. The brand is known for its non-carbonated John Daly Tea + Lemonade Vodka Cocktails, Vodka Lemonades, and expanding portfolio of variety packs and single-serve formats. Good Boy Vodka is distributed in 45 states and supports the Good Boy Foundation through its Every Pour Helps a Pup® initiative, which benefits shelter animals and military K9s.

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here. 

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.