Startup CPG Newswire:
Chlorophyll Water Expands Midwest Footprint, Now Available at All Hy-Vee Locations

PRESS RELEASE — NEWS PROVIDED BY Matt Levine for Chlorophyll Water

NEW YORK, NY (AUGUST 2026) — Chlorophyll Water is now available at all Hy-Vee locations across the Midwest.

Hy-Vee will carry Chlorophyll Water’s 16.9 oz and 1-liter bottles, expanding the brand’s presence throughout Illinois, Iowa, Kansas, Minnesota, Missouri, Nebraska, South Dakota and Wisconsin.

“Hy-Vee has always been one of our dream retailers,” said Matt Levine, founder of Chlorophyll Water. “Its commitment to health, wellness, quality and customer service aligns perfectly with what we are building. The Midwest has consistently been one of our strongest-performing regions, and we are incredibly excited to introduce Chlorophyll Water to Hy-Vee shoppers across all locations.”

Chlorophyll Water combines ultra-purified water with chlorophyll derived from alfalfa and plant-based vitamins A, B12, C and D. The functional beverage is known for its crisp, refreshing taste with subtle lemon and spearmint notes.

The brand recently achieved Clean Label Project Certification for the fourth consecutive year. The certification includes independent testing for more than 90 industrial and environmental contaminants, including heavy metals, pesticide residues and plasticizers. Chlorophyll Water also publishes its laboratory results online as part of its commitment to transparency.

Chlorophyll Water’s bottles are made from 100% recycled plastic and feature CleanFlake label technology. Through its partnership with rePurpose Global, the sale of each bottle also funds the recovery of the equivalent of one ocean-bound plastic bottle. The company recently expanded its packaging lineup with a new 16 oz aluminum can.

The Hy-Vee rollout continues a period of significant national growth for Chlorophyll Water.

Recent recognition includes Spate Market Research’s Brand of the Year, a RangeMe Top 50 Food & Beverage ranking and finalist honors from the California Grocers Association, Beverage Forum and Nourishing Change.

“Consumers are looking for functional products with clean ingredients and trusted third-party testing,” added Levine. “Hy-Vee provides an incredible platform to introduce more Midwest shoppers to Chlorophyll Water as we continue building the category nationwide.”

Chlorophyll Water is now available at all Hy-Vee locations.

About Chlorophyll Water

Chlorophyll Water is a pioneer of the chlorophyll category and America’s first-ever bottled water to achieve Clean Label Project Certification. Made with ultra-purified water, chlorophyll derived from alfalfa and essential vitamins A, B12, C and D, it delivers crisp, refreshing hydration with added purpose. Committed to transparency, and sustainability, Chlorophyll Water is packaged in bottles made from 100% recycled plastic and recyclable aluminum cans. Available through leading retailers and e-commerce platforms nationwide, the brand continues to define the future of clean, functional hydration.

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