Startup CPG Newswire:
Twrl Milk Tea Launches Bestselling Brown Sugar Boba and Strawberry Popping Boba at Andronico’s Community Markets

PRESS RELEASE — NEWS PROVIDED BY Olivia Chen, Pauline Ang for Twrl Milk Tea

SAN FRANCISCO, CA (FEBRUARY 2025) – Twrl Milk Tea, an award-winning food and beverage company inspired by its founders’ Taiwanese and Chinese American heritage, is excited to announce the launch of its bestselling single-serve boba toppings, Brown Sugar Boba and Strawberry Popping Boba, at Andronico’s Community Markets. Beginning February 18th, these popular products will be available in the tea section at 7 Andronico’s locations.

In addition to boba toppings, Twrl’s award-winning canned non-dairy milk teas are also now at Andronico’s, making it easy for fans to create a boba tea at home in under a minute. Store locations can be found via Twrl Milk Tea’s online store locator.

“Bobas are the new sprinkles,” said Olivia Chen, Co-Founder & CMO of Twrl Milk Tea. “Our Brown Sugar Bobas and Popping Bobas are perfect for drinks, desserts, or any sweet or savory pairing.”

Brown Sugar Boba: With a chewy, QQ texture (a Taiwanese term for perfectly cooked boba), these tapioca pearls are ready in under 45 seconds. Each box includes six single-serve packets, making it effortless to pair with Twrl’s milk teas or use as a topping for desserts. They are gelatin-free, gluten-free, and preservative-free.

Strawberry Popping Boba: These bursting bobas feature a vegan, seaweed-based shell filled with juicy strawberry flavor. Conveniently single-serve and dye-free, they add a playful pop to drinks like sparkling water, iced tea, or mocktails and desserts.

Here’s what Twrl customers are saying:
Madelyn H. ⭐⭐⭐⭐⭐: “The Brown Sugar Boba is easy to make and delicious! I love pairing it with iced milk tea. Definitely buying again!”
Rosanne L. ⭐⭐⭐⭐⭐: “My kids love the Strawberry Popping Boba! They eat it straight from the packet. It’s not too sweet, and the clean ingredients make it perfect for them.”

Twrl’s products are also available through distributors such as UNFI, Kehe, Faire, and Pod Foods, and online via Amazon, Weee!, and Twrl Milk Tea’s website. Complementing their boba toppings are non-dairy milk teas in flavors like Taiwan Style Black, Jasmine, Hojicha, and Ube Milk Tea.

For more information, visit www.twrlmilktea.com.

About Twrl Milk Tea

Twrl Milk Tea delivers low-sugar, plant-based Boba Milk Tea in convenient cans with Boba Topping packets. Made with single-origin teas from organic farms and climate-friendly pea milk, Twrl focuses on sustainability and allergen-friendly ingredients. Inspired by founders Pauline Ang and Olivia Chen’s Taiwanese and Chinese heritage, these creamy, nitro-infused drinks offer unique flavors. A women- and minority-owned brand, Twrl Milk Tea is a BevNET Best New Beverage Winner, Food Network Editor’s Pick, and “Highly Recommended” by Bon Appétit, bringing cafe-quality milk tea to tea lovers everywhere.

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