Startup CPG Newswire:
Otelia Launches Organic Protein Pasta Made from Just Beans and Water

PRESS RELEASE — NEWS PROVIDED BY Barron Lau for Otelia Premium Protein Pasta

TORONTO, ONTARIO (APRIL 2025) — Otelia, the Canadian food startup focused on clean-label innovation, has officially launched its new line of certified organic protein pasta. Made from just beans and water. Nothing else. Each variety delivers a high-protein, high-fiber alternative to traditional pasta—with 21g of protein and 9g of fiber per serving, and 84g of protein per bag.

Available in three varieties—Black Bean, Edamame, and Soy Chickpea—the pastas are crafted from a single bean type and are Certified USDA Organic, Gluten-Free, Vegan, and Non-GMO. All Otelia products are certified in the USA, Canada, Europe, and Asia.

The international launch began at the IFE trade show in London, UK, in March 2025, followed by a national rollout across Canada. Each pasta cooks in just 4–6 minutes and is designed to work across a range of dishes, from stir-fries and soups to pasta salads and traditional sauces.

This marks the brand’s second major launch, following its cold-pressed walnut oil designed for high-heat cooking. Otelia’s growing line of pantry staples reflects a mission to make real, organic food more accessible.

Just beans and water. Nothing else.

Simple ingredients. Big nutrition.

About Otelia Foods

Otelia Foods is a Canadian-founded company committed to making organic wellness feel effortless and accessible. Created by a team of food lovers and health-conscious entrepreneurs, the brand was born from a simple observation: nourishing, high-quality food had become a luxury—something reserved for the few, not the many. They aim to change that.

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here. 

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.