Startup CPG Newswire:
NORR ORGANIC Launches in All 70 Fresh Thyme Market Stores Across the Midwest
PRESS RELEASE — NEWS PROVIDED BY Mandy Geisler for Norr Organic
NEW YORK, NY (JUNE 2025) — Norr Organic, the clean-label, Icelandic-style yogurt brand known for its organic ingredients and simple recipes, is delighted to announce its expansion into all 70 Fresh Thyme Market stores across the Midwest.
The launch includes six of Norr Organic’s SKUs: 16oz Whole Milk Plain, 16oz Non-fat Plain, 4.4oz Whole Milk Vanilla, 4.4oz Whole Milk Raspberry, 4.4oz Non-fat Vanilla, 4.4oz Non-fat Mixed Berry.
“We’re thrilled to partner with Fresh Thyme Market, a retailer whose values closely align with our own commitment to quality, transparency, and wellness,” said Daniyar Chukin, CEO of Norr Organic. “This partnership allows us to bring our simple, nourishing yogurt to more families in the Midwest who are looking for organic dairy options they can feel good about.”
Made with organic grass-fed milk from small family farms, Norr Organic yogurts feature billions of live BB-12® probiotics, no added natural flavors or sweeteners, and clean ingredients.
“We’re so excited to be on the shelf at Fresh Thyme Market,” said Mandy, VP of Marketing & Sales. “We’ve seen incredible momentum from consumers looking for organic products with simple ingredients, and Fresh Thyme is exactly the kind of forward-thinking retailer that supports those values.”
About Norr Organic
Norr Organic is the first organic skyr brand to launch in the U.S., dedicated to crafting high-protein, probiotic-rich dairy products made with certified organic, grass-fed milk. Sourced from small family farms in Pennsylvania, its milk comes from cows that graze on open pastures, ensuring the highest quality and freshness. Using advanced ultrafiltration technology in a state-of-the-art facility, Norr Organic produces skyr with a rich, creamy texture that is naturally low in lactose. Committed to clean ingredients, sustainability, and exceptional taste, the brand continues to redefine what yogurt can be. For more information, visit norrorganic.com and follow Norr Organic on social media.
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