Vol. 127 - NO. 39

BlogNewswire Startup CPG

SINCE 2019

Startup CPG Newswire:
Latin Goodness Foods Launches New MasPanadas Poppers at Walmart Stores Across Key U.S. Markets

PRESS RELEASE — NEWS PROVIDED BY Maria Carlson for MasPanadas

ROCKVILLE, MD (JULY 2026)Latin Goodness Foods (LGF), maker of MasPanadas, today announced the national rollout of its newest innovation—MasPanadas Poppers—arriving in Walmart stores beginning in mid-July 2026.

Developed for today’s snack-focused consumer, the new bite-sized MasPanadas Poppers deliver the same authentic Latin-inspired flavors the brand is known for in a convenient, poppable format. The initial launch includes two chef-inspired varieties: Beef Picadillo and Chicken Tinga.

The Walmart launch marks the company’s largest retail expansion to date, with products rolling out across stores serving California, Texas, the Southeast, the Mid-Atlantic, the Northeast, and parts of the Midwest, introducing MasPanadas to millions of new consumers.

“Launching at Walmart is an incredible milestone for our company,” said Margarita Womack, Founder and CEO of Latin Goodness Foods. “We’re especially excited that consumers will experience our brand through our new MasPanadas Poppers. We created them for today’s busy families and snack lovers who want bold, authentic flavor in a fun, convenient format that’s ready in minutes.”

Inspired by the rich culinary traditions of Latin America, MasPanadas Poppers combine scratch-made fillings with a light, crispy pastry shell to create an easy appetizer, snack, or quick meal. The new Beef Picadillo variety features seasoned ground beef, peppers and veggies with traditional Latin spices, while Chicken Tinga offers tender shredded chicken and veggies in a fiery tomato sauce.

Founded in 2017, Latin Goodness Foods has rapidly expanded its national footprint through retail and foodservice partnerships. Following successful distribution with retailers including Whole Foods Market and Sprouts Farmers Market, along with its recent national partnership with Dot Foods, Walmart represents the company’s most significant retail expansion to date.

Manufactured in the company’s SQF-certified facility in Rockville, Maryland, MasPanadas are crafted with real ingredients and reflect the company’s commitment to quality, innovation, and creating meaningful employment opportunities. As a woman-owned company, Latin Goodness Foods continues to bring authentic Latin flavors to more consumers while creating meaningful social and economic impact through its growth.

The Walmart rollout is expected to introduce thousands of new households to the MasPanadas brand while supporting continued product innovation and retail growth throughout 2026 and beyond.

Consumers can look for MasPanadas Poppers in the frozen food aisle at participating Walmart stores beginning in mid-July 2026. The initial launch includes two bold, Latin-inspired flavors—Beef Picadillo and Chicken Tinga—bringing a fresh, snackable option to Walmart’s frozen foods selection.

About MasPanadas

Founded in 2017, Latin Goodness Foods is a woman-owned food manufacturer dedicated to bringing authentic, better-for-you Latin-inspired foods to today’s consumers. Its flagship MasPanadas brand combines traditional flavors with modern convenience, offering frozen empanadas and snack-sized bites made with real ingredients for retail, foodservice, and private label partners nationwide.

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