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Vol. 127 - NO. 39

Blog Startup CPG

SINCE 2019

Startup CPG Newswire:
Fast Pickle Launches New Pickle Juice Shots

PRESS RELEASE — NEWS PROVIDED BY Allison Bowers for Fast Pickle

NASHVILLE, TN (January 27, 2025) Fast Pickle, a fun new player in hydration, has launched a funky solution to electrolyte replenishment. Small in size but offering big benefits, Fast Pickle brings three-ounce shots of straight unadulterated pickle juice to consumers in convenient, recyclable gherkin-sized bottles.

Unlike some, Fast Pickle doesn’t fake the funk. Its brine is derived from the actual pickle-making process and contains zero sugar. This tangy, calorie-free treat helps replenish lost electrolytes and may soothe muscle cramps thanks to its high salt content, helping maintain fluid balance in the body. Whether recovering from a night out or a long run, Fast Pickle offers a helping hand to recover quickly.

“I grew up drinking pickle juice and am literally obsessed with pickles,” shares founder and amateur runner AJ Anderson. “In the last year, I’ve doubled down on my personal wellness journey to support me being the best husband, father and entrepreneur I can be. This physically led me to my newfound running hobby and inspired me to look for a healthier, more natural way to replenish electrolytes and support recovery. Fast Pickle was born as the weirdly perfect solution.”

Launched this month, Fast Pickle’s three-ounce shots are sold singularly and in six-packs, 12-pack and 24-pack bundles. Fast Pickle is available online at fastpickle.com.
Direct all media inquiries to Allison Bowers (allison@willow-pr.com).

About Fast Pickle

Fast, by nature, Fast Pickle’s pickle juice shots replace electrolytes lost through active lifestyles, early mornings, and late nights. Real pickle juice from actual pickles —Fast Pickle is on a mission to provide fast hydration and make it fun.

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