Startup CPG Newswire:
Elephant Green Chili Chutney Announced as sofi™ Award Finalist by the Specialty Food Association

PRESS RELEASE — NEWS PROVIDED BY Cashmira S for Elephant Green Chili Chutney

NEW YORK, NY (NOVEMBER 2025) — Elephant Green Chili Chutney is proud to announce that its signature chutney has been named a Finalist for the Specialty Food Association’s 2026 sofi™ Awards, a distinguished honor recognizing the best specialty food products of the year.

The annual sofi™ Awards have celebrated excellence and innovation in specialty food since 1972. This year’s winners will be announced live at the Specialty Food Association (SFA)’s newest trade show, Winter FancyFaire™, taking place January 11–13, 2026, in San Diego, California.

“Being recognized as a sofi™ Finalist is a deeply meaningful milestone,” said Tanzie Turel, Co-Founder of Elephant Green Chili Chutney. “It reinforces why my mother, Cashmira, and I started this company — to bring honest, simple, and extraordinary flavor to every kitchen.”

Elephant Green Chili Chutney stood out among more than 1,200 entries, judged by a panel of specialty food buyers in a blind tasting. Products were evaluated based on flavor, appearance, texture, aroma, ingredient quality, and innovation.

“There are thousands of food and beverage products on store shelves, and yet amidst the multitude of options, these finalists have risen above their peers to receive top scores from our expert judging panel,” said Bill Lynch, President of the Specialty Food Association. “Congratulations to Elephant Green Chili Chutney and all the 2026 sofi™ Award Finalists!”

Crafted with simple, fresh ingredients and no artificial additives, Elephant Green Chili Chutney delivers bright, balanced heat that elevates a wide range of dishes. Its versatility and clean-label formulation reflect the growing consumer demand for bold, natural global flavors.

Attendees at Winter FancyFaire™ 2026 are invited to sample Elephant Green Chili Chutney at the Good Food Mercantile on Sunday, January 11, 2026, at the Convention Center Plaza.

The recognition comes after an exceptionally strong first year for the brand. Within its first 12 months, Elephant Green Chili Chutney expanded into 36 specialty stores across the Northeast and is preparing to launch nationwide on Amazon for the holiday season, broadening its retail and direct-to-consumer presence. “This accolade supports our 2025 strategy to expand into new retail channels and accelerate nationwide availability,” Turel said.

For more information, visit www.elephantgreenbrand.com
or follow @elephant_green_chili on Instagram.

About Elephant Green Chili Chutney™

Elephant Green Chili Chutney™ was created by mother-daughter duo Cashmira and Tan, whose culinary journey began with a cherished family recipe. The brand is proud to be a top-three sofi™ Awards Finalist in Condiments for 2026. Within just 12 months of debuting, its chutney is now sold in over 30 stores across the Northeast, and the company is launching on Amazon for the holiday season.

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