Startup CPG Newswire:
Currycups Launches Online with Ready-to-Eat Tikka Masala Style Sauce

PRESS RELEASE — NEWS PROVIDED BY Suhayb Khadri for CurryCups

BROOKLYN, NY (JUNE 2025) — CurryCups, a Brooklyn-based CPG brand, has officially launched its signature Tikka Masala–style sauce online, offering a versatile, ready-to-eat product inspired by the flavors of Indian cuisine.

Designed for convenience and flavor, CurryCups comes in glass jars and can be used as a dip, spread, simmer sauce, or snack. Each batch is crafted with fire-roasted tomatoes, ghee, chickpea flour, milk powder, and a balanced blend of Indian spices. The product is shelf-stable and ideal for busy individuals seeking flavorful, no-fuss meals.

CurryCups is currently available for purchase directly through its website in a two-pack format. The brand’s website and social media channels showcase the many ways the product can be enjoyed.

As CurryCups builds its community of flavor-seeking fans, it plans to expand into retail and additional product lines in the near future. For more details or to place an order, visit www.currycups.com.

About CurryCups

CurryCups is a Brooklyn-based food startup offering a versatile, ready-to-eat tikka masala-style sauce in jars. Inspired by the comfort and flavor of Indian restaurant leftovers, CurryCups was designed to be a multi-use staple. It can be enjoyed as a dip paired with snacks, spread on foods, or simmered. Made with ghee, fire-roasted tomatoes, chickpea flour, and a warming spice blend, the product brings big flavor to fast meals.

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here. 

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.