Startup CPG Newswire:
Chenzi Introduces Chinese Potato Ball, Bringing a Regional Chinese Dish to the U.S. Specialty Food Market

PRESS RELEASE — NEWS PROVIDED BY Christina Chen for Chenzi

NEW YORK, NY (JUNE 2026) — Chenzi, a New York City-based food brand founded by siblings Christina and Bryan Chen, is officially launching what is believed to be the first commercially sold Chinese potato ball, a traditional dish from the Changle region of Fuzhou, China.

Best described as a love child between a dumpling and mochi, Chinese potato balls feature a soft, bouncy outer shell made from potato-based dough wrapped around a savory filling. Chenzi currently offers three naturally gluten-free varieties: pork, chicken, and veggie (which also happen to be vegan).

Chenzi was born when founder Christina Chen moved to Singapore several years ago and found herself craving the comfort dishes she grew up with. Recipes that were never written down, passed only through practice and memory within family kitchens. Recognizing that these traditions risked disappearing alongside older generations, she returned to New York and partnered with her brother Bryan to build a brand centered around preservation.

“In Chinese, Chenzi, 陈子, translates to ‘chen kids,’” said Christina Chen, co-founder of Chenzi.
“We aren’t just making food. We’re making sure our elders’ traditions live on. Every ball is made to our family recipe, a little imperfect, and that’s exactly what makes them special.”

Alongside a growing list of independent grocers carrying Chenzi, the brand has built early traction through pop-ups and local partnerships across New York City, including a season-long appearance at Smorgasburg Williamsburg and Prospect Park in Brooklyn. Chenzi will make its major national trade debut at the 2026 Summer Fancy Food Show.

The brand is available for wholesale inquiries at chenzi.co/wholesale. Chenzi is rooted in the belief that tradition is best kept alive through taste, touch, and time. Learn more at chenzi.co.

About Chenzi

Chenzi is a specialty consumer packaged goods brand elevating heritage-driven foods for the modern retail landscape. The brand brings the comfort of home kitchens to the commercial frozen aisle, prioritizing culinary authenticity.

Its key differentiator is cultural specificity: Chenzi focuses on a single regional dish from Fuzhou, China, crafted from a generational family recipe. It is not a generic dumpling brand; it introduces customers to a lesser-known specialty with a unique texture and story. Chenzi’s mission is to carry its founders’ ancestral recipes into the future, sharing underrepresented dishes that feel like home while keeping culture alive around the table.

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