Startup CPG Newswire:
Afia Launches New Mediterranean Spices

PRESS RELEASE — NEWS PROVIDED BY Amanda Button for Afia

AUSTIN, TEXAS (September 2024) – Afia – a mission-driven Eastern Mediterranean food company – has announced the launch of their new Mediterranean spices, now available in two exclusive gift sets.

The Mediterranean Spice Blends Gift Set features premium blends including Za’atar, Shawarma and Baharat 7 Spice, and the Mediterranean Pantry Spice Gift Set features rich singular spices including Sumac, Dried Mint and Aleppo Pepper.

“We’re thrilled to launch Afia’s spice assortment, with spices and blends our family truly loves and uses every day, packed with all the authentic flavors of home, said Farrah Moussallati Sibai, Co-Founder and President at Afia Foods. “These spices, available in two luxuriously giftable sets, feature premium spices and blends including Za’atar, Shawarma, Sumac, Aleppo Pepper and more – which have many applications, including in some of our favorite Middle Eastern dishes like shawarma, kofta kebabs and manoushe. We put a lot of time and effort into these spices, ensuring the blends are easy to use for traditional and fusion cooking, and include recipe cards in each set to get the home cook started!”

Both sets retail for $35 each and are available at afiafoods.com; they will also be available on Amazon this October.

For more information on Afia Foods, visit afiafoods.com or follow along on social media @afiafoods.

About Afia

Afia, which means “to your health” in Arabic, is a Mediterranean food company headquartered in Austin, Texas, driven by a mission to make food powerful. Co-Founded by Farrah Moussallati Sibai, who had resettled in Texas after enduring great personal tragedy and loss in Syria, Afia’s products infuse the meals of her past with modern flavors. Afia offers 10 different SKUs at more than 4000 retail locations nationwide and online. Afia is dedicated to nourishing the community through regular donations to local food banks and by supporting their local community of refugees through employment and mentoring. For more on Afia and their mission, visit afiafoods.com or follow @afiafoods.

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