Startup CPG Newswire:
Fermenteria Launches at Sprouts Nationwide

PRESS RELEASE — NEWS PROVIDED BY Jade Chang Sheppard for Fermenteria

SAN ANTONIO, TX (NOVEMBER 2025) — Fermenteria, the modern water kefir brand redefining the “better-for-you” beverage category, is proud to announce its nationwide launch at Sprouts Farmers Market. Starting today, Fermenteria’s Strawberry Lime and Pineapple Coconut water kefir varieties will be available in refrigerated grab-and-go beverage coolers in all Sprouts locations across the United States.

Brewed in Fermenteria’s own in-house brewery and kefir taproom on San Antonio’s eastside, Fermenteria is pioneering a new standard of functional refreshment. Unlike kombuchas or flavored seltzers, Fermenteria’s water kefir is brewed with live cultures from start to finish and delivers 20+ probiotic strains and 10–12 billion CFUs per can—without using any sugar, sweeteners, or artificial additives.

“Consumers want functional drinks that actually do something,” said Jade Chang Sheppard, Founder of Fermenteria. “We built Fermenteria to bring real, living probiotics back into the beverage aisle—in a way that tastes clean, bright, and genuinely refreshing. Seeing our cans in Sprouts nationwide is a milestone for our small but mighty team and for the evolution of probiotic beverages.”

Fermenteria currently brews, cans, and ships every batch from its San Antonio facility, where its team also operates one of the only water kefir taprooms in the country. Since its regional debut, the brand has quickly gained a cult following for its clean labels, easy-drinking flavors, and science-backed approach to gut health.

About Fermenteria

Fermenteria is a Texas-based beverage company crafting zero-sugar, live-culture water kefir that’s bubbly, refreshing, and backed by real science. Brewed with 20+ probiotic strains and delivering 10–12 billion CFUs per can, Fermenteria is redefining the functional beverage space with clean ingredients, an edgy counter culture, and a commitment to small-batch fermentation.

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here. 

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.