Startup CPG Newswire:
TOA Waters Launches the World’s First and Only Liquid Bath Bombs

PRESS RELEASE — NEWS PROVIDED BY Javier Folgar for TOA Waters

FREDERICK, MD (OCTOBER 2025) – TOA Waters has officially launched the world’s first and only liquid bath bombs, delivering all the indulgence of a traditional bath bomb without the mess, dryness, or fleeting fizz.

Traditional bath bombs fizzle out fast and often leave behind residue, glitter, or film on the tub. TOA Waters’ liquid bath bombs create a cleaner, longer-lasting, and more hydrating bathing experience. Made with organic, plant-powered ingredients, they nourish the skin with aloe vera, papaya, acai berry, passion fruit, and green tea extracts, all while filling your bath with rich bubbles and bold fragrance blends that linger well beyond your soak.

“I remember the first time I used a bath bomb. It was fun for about ten seconds, then it was over, and my skin felt dry,” said Javier Folgar, Owner and Founder of TOA Waters. “We wanted something better. Something bolder. Self-care that’s great for your skin and designed for everyone. That’s why liquid bath bombs were born.”

What makes TOA Waters liquid bath bombs the upgrade you never knew you needed:

• No mess — No crumbling, cleanup, or glitter bombs gone wrong
• Hydrating formulas — Organic botanicals leave skin soft and refreshed
• More bubbles, more bliss — Frothy bubbles last well over 30 minutes
• Reusable + travel-friendly — 50 ml bottles offer up to two baths, TSA-safe
• Vegan + harsh-chemical free — No sulfates, parabens, soy, dyes, or irritants
• Self-care with purpose — 1% of all sales support LGBTQ+ equality through TOA Waters’ 1% for Equality initiative

TOA Waters was founded on the belief that self-care doesn’t need labels. No one should feel judged for indulging in a bath, and no one should be stuck with only “sugary sweet” or “powder-pink floral” scents. The liquid bath bomb collection continues that mission with unexpected scent profiles like orange zest and white oak, jasmine and teakwood, rum and sandalwood, honey almond and volcanic ash, and, of course, best-seller Lockwood Forest, blending sage, oakmoss, and lavender for a bold woodland escape.

“We believe self-care is for everyone,” added Folgar. “It’s time to ditch the glitter bombs and embrace a smarter, bolder way to unwind.”

Each handcrafted 50 ml bottle retails for $8.50. Explore the full collection at TOAwaters.com.

About TOA Waters

TOA Waters provides self-care for the bold, with unique scents, clean ingredients, and zero stereotypes. Its collection of bubble baths, liquid bath bombs, body washes, and room sprays is handcrafted in the USA with the finest organic, vegan ingredients and free of harsh chemicals. Proudly LGBTQ+ and Latin-owned, TOA Waters is committed to creating products that let you embrace self-care on your own terms. For more information about this small business or to view their products, visit TOAwaters.com.

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