Startup CPG Newswire:
Shinzo Matcha Launches Sparkling Matcha Soda

PRESS RELEASE — NEWS PROVIDED BY Zachary Hayworth for Shinzo Matcha

NEW YORK, NY (APRIL 2026) – Shinzo Matcha, the matcha brand known for its flavors in single-serve stick packs, is joining the functional beverage category with the announcement of a new ready-to-drink beverage line. Now, less than a year after debuting its flavored matcha to make lattes at home and on-the-go, the brand is debuting a sparkling matcha soda in 8.4 ounce cans to the beverage aisle at over 30 specialty grocers across New York City and online at shinzomatcha.com. Available in two bold flavors, coconut mango and yuzu mint, the all-natural sodas offer a new way to enjoy matcha’s smooth, steady energy.

The launch marks Shinzo Matcha’s expansion from its lattes in single-serve powder form into ready-to-drink beverages, meeting growing consumer demand for clean-label alternatives to sugary sodas and overly sweet energy drinks.

“We built Shinzo around the idea that matcha should be both delicious and healthy, not bitter or with fake additives,” said co-founder Zach Hayworth. “These sodas are an offering that the health-conscious consumer is looking for: real energy, all-natural ingredients, and flavors that are exciting.”

Aligned with Shinzo’s all-natural commitment, the sodas contain no artificial sweeteners or colors, just ceremonial grade matcha from Japan, real flavors, and a touch of organic cane sugar.

Both are lightly carbonated, which lets the matcha shine, and highlight the matcha’s earthy depth with bright, complementary notes. Coconut mango pairs tropical sweetness with juicy undertones, while yuzu mint offers a citrus-forward, refreshingly crisp finish.

Shinzo Matcha’s matcha sodas are now available at specialty grocers across New York City including Westside Market, Gourmet Fresh, and Dumbo Market with other locations spanning midtown Manhattan, West Village, Upper East Side, Park Slope, and Williamsburg. The full lineup is also available for purchase at shinzomatcha.com.

About Shinzo Matcha

Shinzo Matcha is a New York-based beverage brand on a mission to make premium matcha simple and delicious. From its signature single-serve latte pouches to its new sparkling sodas, Shinzo crafts products with high-quality matcha from Japan and natural ingredients. For more information, visit shinzomatcha.com or follow @shinzomatcha on Instagram and TikTok.

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