Startup CPG Newswire:
Central Market Welcome’s Lewie’s Modern Approach to Sustainable Smile Care

PRESS RELEASE — NEWS PROVIDED BY Amanda for Lewis

DALLAS, TX (FEBRUARY 2026) — As wellness continues to move beyond trends and into daily lifestyle rituals, Lewie, the modern smile-care and wellness brand in oral hygiene, announces its partnership with Central Market, the specialty grocer known for setting the standard in quality, craftsmanship, and intentional living. Through this collaboration, Lewie’s patented, eco-friendly Floss Discs and Lewie’s Whitening Wand will be featured in select Central Market stores, introducing shoppers to a more elevated, sustainable approach to daily smile care. Designed for modern, on-the-go lifestyles, Lewie’s Floss Discs are crafted from biodegradable materials and engineered for comfort, ease, and effectiveness. Compact, intuitive, and travel-friendly, they transform flossing from a chore into a simple daily ritual—aligning oral care with the broader self-care routines Central Market customers already prioritize.

“Central Market customers are incredibly intentional about what they bring into their homes and their routines,” said Dr. Amanda Lewis, Founder and CEO of Lewie.
“They care about quality, sustainability, and products that elevate everyday habits. As people think about a New Year, New You, we see smile care as a powerful—and often overlooked—part of wellness. Working with Central Market allows us to meet customers where they already seek the best and reframe oral care as a meaningful daily ritual.”

With a longstanding reputation for thoughtful curation and lifestyle excellence, Central Market consistently showcases brands that reflect quality, sustainability, and innovation. Featuring Lewie within its wellness assortment underscores a shared commitment to products that elevate daily rituals. Lewie’s Floss Discs are part of a broader , evolving wellness platform centered on long-term oral health and confident smiles.

Lewie is quickly expanding its retail and upscale hospitality partnerships and welcomes inquiries from specialty grocers, retailers, and wellness-focused destinations interested in offering customers a new, modern, and sustainable approach to smile care.

About Lewie

Lewie is a modern wellness brand redefining smile care for today’s beauty- and health-conscious consumer. By integrating oral care into the broader wellness landscape, Lewie transforms everyday routines into intentional rituals through sustainable, design-forward products. Its growing portfolio includes patented Floss Discs, Whitening Wands, and the forthcoming Restore Ritual collection—each created to support confident, healthy smiles over a lifetime. Lewie products are available online and in select retailers nationwide. To learn more, visit mylewie.com or contact smile@mylewie.com for retail, hospitality, or
partnership opportunities.

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here. 

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.