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Vol. 127 - NO. 39

BlogNewswire Startup CPG

SINCE 2019

Startup CPG Newswire:
UPSTATE MARY Cannabis Meets Intimacy: Upstate Mary Takes Cannabis Culture to New Heights with THC-Infused Lubricant

PRESS RELEASE — NEWS PROVIDED BY Kristin Charbo for glonuts

WOODSTOCK, NY (2025) — The women at Upstate Mary are launching a THC-infused lubricant. Introducing WILDCAT Sex Oil, the lube your sexplorations have been waiting for, designed for increased sensitivity, relaxation, and enhanced pleasure.

With the legalization of adult-use recreational marijuana, Upstate Mary’s founders Melissa Eppard and Michelle Bergkamp seized an opportunity to introduce a THC product to their sexual wellness collection of personal lubricants and suppositories. WILDCAT is the first of Upstate Mary’s oils to feature 5mg of THC per serving. Until now, their products were formulated with high-quality full-spectrum CBD derived from New York-grown hemp. After they were awarded their recreational adult-use license on Valentine’s Day of this year, they were able to take their clean, inclusive and body-positive wellness formulas to new heights.

What You Need to Know About WILDCAT:
● THC-Infused and CBD-Infused: Contains 5mg of THC and 10mg of CBD per serving.
● Clean Ingredients: Formulated with organic, all-natural ingredients and cannabis from a
women-owned, multi-generational farm in upstate New York.
● At Your Local Dispensary: Available on June 6, 2025 through New York dispensaries
only. If you don’t see it on the shelves at your local dispensary, be sure to ask for it!
● Sexy, Eco-Conscious Packaging: Beautiful, ergonomic design with reusable glass
bottle insert makes it easy to use in intimate situations.
● Named for a High Peak: Each Upstate Mary product is thoughtfully named after the
Catskill Mountains, a nod to the company’s roots and the natural beauty of its
surroundings.
● Made for More Pleasure: WILDCAT is part of a Farm to Bedroom collection of
products designed to help individuals rediscover pleasure and connection at any stage
of life.
● Co-Created by a Cancer Survivor: Founder Melissa Eppard’s quest for sexual wellness
became a personal mission after her breast cancer diagnosis a decade ago. She founded Upstate Mary to help those struggling with hormonal changes resulting from cancer treatment, childbirth, menopause or certain medications.

“Cannabis offers significant relief when used in personal lubricants, enhancing blood flow, promoting relaxation, and alleviating pain and anxiety,” says Melissa Eppard. “We are so thrilled to pioneer this connection between sexual wellness and cannabis culture. THC has the power to be a game changer for so many people–both in and out of the bedroom.”

About Upstate Mary

Upstate Mary is a woman-owned, female-grown collection of pleasure products created to make pleasure a priority. We started with full spectrum CBD lubes and suppositories to keep things smooth and stress-free (because good things happen when you take it slow). Now that cannabis is legal in New York, we’re turning up the heat. Meet our first-ever THC-infused sex oil: more tingle, more bliss, more yes please.

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