Startup CPG Newswire:
KRACK’D SNACKS Launches Limited-Edition Pumpkin Spice Candy Bar for the Holiday Season

PRESS RELEASE — NEWS PROVIDED BY William Kwak for Krack’d Snacks

IRVINE, CA (NOVEMBER 2025) — Krack’d Snacks, a California-based food brand specializing in low-sugar, plant-based candy bars, has launched three products on Good Eggs, a San Francisco-based grocery delivery platform. The launch took place in October and includes one limited-time seasonal item.

The products now available through Good Eggs include:

Mylk Chocolate Peanut Butter Caramel Crunch

Mylk Chocolate Aloha Caramel

Pumpkin Spice White Chocolate Peanut Butter Caramel Crunch (limited time only)

Krack’d Snacks produces candy bars that contain less than one gram of sugar per serving. All products are vegan, keto-friendly, and gluten-free. The limited-time Pumpkin Spice bar was developed specifically for fall and is available exclusively through select retail partners.

“Good Eggs has been a great partner for our first Bay Area launch,” said William Kwak, founder of Krack’d Snacks. “Their focus on ingredient quality and thoughtful sourcing aligns closely with how we approach product development.”

The addition of Krack’d Snacks to the Good Eggs platform reflects the growing demand for snacks that align with specific dietary lifestyles while maintaining ingredient transparency.

About Krack’d Snacks

Krack’d Snacks makes low-sugar, plant-based candy bars that deliver real taste and texture without compromise. Crafted with clean ingredients and less than 1 gram of sugar per bar, Krack’d reimagines nostalgic indulgence for modern, health-conscious snackers. All products are vegan, gluten-free, and keto-friendly—made for people who want bold flavor, not just better-for-you labels. Born from a personal craving and built for the shelves of premium retailers, Krack’d Snacks is redefining what it means to snack clean.

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