These days, it’s tough to get early stage investment. The valuations are low, the checks are few and far between, and as a new brand, it’s so hard to know who the active investors really are. Although we really like when brands find scrappy ways to hold on to their equity (side hustles, financing, going slow), if you are going to raise, we want to make it less of a time suck for you with this resource. 

“While there are signs of hope in the M&A markets, early stage capital is still very precious. We’re thrilled to highlight our list of 50 of the top VCs – those viewed as the most active with very early stage companies. Keep in mind: This is a subjective list, and we’re looking forward to feedback from the community to expand it. Our goal is not to exclude anyone, but rather to help early stage brands identify some of the most important firms to have on their radar for investment – at the pre-seed stage and beyond.” – Startup CPG founder, Daniel Scharff.

What You’ll Find in the Database

This is just the beginning! We want this database to be a living, growing resource for our community:

• Suggest additions: Know of active CPG investors we missed? Let us know!
• Submit corrections: Help us keep the information accurate and up-to-date
• Share your success stories: Did this database help you connect with investors? We’d love to hear about it!

Startup CPG has created numerous first-of-a-kind resources to make it easier for early stage brands to grow. Popular releases include the Retail Sales Tracker which lists every chain around the country and its associated distributors, as well as landmark databases of CPG Brokers, Distributors, Warehouses, and 3PLs. All can be found for free via their resources page. 

Founders, take advantage of the resources we offer to our community – this is why we’re here! Reminder of our resources:

• Slack – we are the largest CPG community on the planet, with 25k founders and industry experts in our Slack community – it’s completely free to join. Join here.
• Databases – our lists of grocery chains, CPG brokers, 3PLs, distributors, and more!
• Newswire – submit your brand news as a press release (for free!).
• Webinar Recordings – learn from the best & subscribe to our YouTube channel.
• Startup CPG Podcast – the world’s top CPG podcast – buyer, brand & expert interviews.
• NIQ Data Drops – free data on your category & competitors.
• Exclusive Discounts – special offers for our community- NIQ, Grassroots and more.
• Events – we host 100+ in person and online events throughout the year – join us!
• Shelfie Awards – currently in full swing, our annual Shelfie Awards offer brands an opportunity to submit up to 3 SKUs to the largest free awards program exclusively for emerging CPG brands.

Are you an investor who should be on this list? Know of firms we should add? Have feedback or suggestions? Please contact us at partnerships@startupcpg.com.

Have questions about our community? Reach out to community@startupcpg.com.

About Startup CPG

Startup CPG is the biggest community in the world for emerging brands. We have a reach of 135K+, over 25k members in our Startup CPG Slack, and create millions of impressions per month. We host the #1 world podcast in CPG, 100+ events per year, the industry’s largest free award program, and will do anything to help brands grow and shine. It’s free — join today!