Startup CPG Newswire:
ShineWater Expands Distribution at H-E-B

PRESS RELEASE — NEWS PROVIDED BY Michele Zurvalec for ShineWater

BAY CITY, MI (MAY 2026) – ShineWater is growing in a big way at H-E-B stores across Texas, doubling its distribution and expanding shelf presence with an even larger assortment of family-friendly beverage options.

As part of the expansion, H-E-B shoppers will now find all four ShineWater Kids drink box flavors in stores, giving families better-for-you choices that kids love and parents feel good about.

The ShineWater Kids line combines fun, flavor, and functionality with licensed PAW Patrol packaging that instantly grabs attention and brings excitement to the beverage aisle. Featuring fan-favorite characters and vibrant shelf appeal, the drink boxes truly “jump off the shelf” while delivering hydration parents can trust.

“We are incredibly grateful for the continued partnership and growth with H-E-B,” said Rod Hildebrant, Owner. “Expanding our distribution and bringing all four kids drink box flavors to more families is a huge milestone for our brand. We created ShineWater Kids to offer a smarter beverage choice for children without sacrificing fun, flavor, or excitement.”

The expanded lineup reinforces ShineWater’s mission to create beverages that support modern families looking for healthier everyday options. With eye-catching PAW Patrol licensing and a growing fan base among both kids and parents, ShineWater Kids continues to stand out as a category innovator in the better-for-you beverage space.

Families can now find an expanded assortment of ShineWater products at participating H-E-B locations throughout Texas.

About ShineWater

ShineWater creates better-for-you beverages designed to support wellness, hydration, and everyday family lifestyles. From functional waters to kid-friendly drink boxes, ShineWater is committed to delivering products that combine great taste, smart ingredients, and fun, recognizable branding for today’s consumers. To learn more visit www.shinewater.com

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