Vitaminis

Vitaminis is a clean label functional food and beverage brand, providing nutrients in easy, fun and tasty formats using real foods and beverages.  Founder Leslie Danford decided to launch Vitaminis during the pandemic, combining her personal passion for holistic wellness with her beverage industry experience.  Vitaminis products have no added sugar, no strong flavors and no refrigeration required, and are vegan, non-GMO, gluten free and allergen friendly.  Also they taste great!  Vitaminis: Mini. Mighty. Tasty.

Funky Mello

Funky Mello creates delicious and indulgent sweet dips, desserts, and snacks using chickpeas. Their products are a game-changer for those with food allergies, as they are free from allergens and artificial ingredients. What sets Funky Mello apart is their commitment to sustainability – they use the discarded chickpea water to create a creamy texture, reducing food waste and making a positive impact on the environment. Did you know that food waste contributes to 8% of global greenhouse gas emissions? With Funky Mello, you can satisfy your sweet cravings while making a difference.

Chutni Punch

Chutni Punch believes food should taste good, be good for you, and good for the planet. Their seasoning powders are inspired by the traditional chutney podis that their founder, Sahithya Wintrich, grew up eating in Southern India. These tasty condiments can be sprinkled on right at the table to add a burst of flavor and punch of spice to anything from scrambled eggs to popcorn. Chutni Punch is ready to help you boldly flavor anything!

Chutni Punch was a backpack brand winner at Expo East 23! Top-rated brand and they won a free booth with Startup CPG at Newtopia Now 24!

Swee

Swee’s mission is to transform vegan and healthy eating into a delightful choice, not a dietary obligation. With 70-90% less sugar than traditional ice cream, their flavors, like Caramel with Brownies, Chocolate Cake, Pistachio with Raspberry, and many others , redefine indulgence. Each scoop is made with the finest quality ingredients, free from artificial flavorings and colorings, and completely plant-based. Because happiness doesn’t need milk, eggs, or excess sugar. Experience a “Better For You” ice cream that’s deliciously satisfying and surprisingly indulgent.

Popped

Popped offers multipurpose, birth-recovery products for new moms. Popped started in 2021 after a terrible postpartum experience and a desire to make the transition into motherhood easier for all women. Popped has a strong focus on affordable, reusable and made in the USA products to deliver moms after delivery.

HeyBamboo

HeyBamboo‘s mission is to make sustainability the easy choice, so that together we can have a huge impact on the planet. From soft, eco-luxe bamboo toilet paper, to strong and absorbent bamboo paper towels, they craft well-designed paper products with quality, wellness and sustainability in mind.  This starts with sustainably sourced, bleach-free 100% bamboo that is better for your skin and the environment.  But they didn’t stop there, as even the packaging is thoughtfully designed to the core – all retail packaging and core is bamboo, printed with soy ink and compostable.  With HeyBamboo, you never have to give anything up for sustainability, and you get products that are great for the planet and better for you.

RINGA

RINGA’s mission is to craft delicious and nutritious food and beverage products that inspire people to lead healthier and more mindful lives and create a more sustainable world by increasing the awareness and adoption of moringa, one of nature’s most nutrient dense and climate friendly plants. The brand’s first line of products are lightly effervescent beverages that combine the benefits of moringa with apple cider vinegar, prebiotic fiber, and organic fruits and botanicals that contain ZERO added sugar, no sugar alternatives or alcohols and no natural flavors and are the perfect everyday hydration option that’s better for you and the planet.  RINGA®: It’s for life

Pedestrian Project

Pedestrian Project believes one of the greatest things we can do for our physical and mental health is to move our bodies. So they created products that care for the very things that make movement possible – our feet. Pedestrian’s line of clean, planet conscious foot care products were built from the ground up with powerful natural ingredients selected for the unique physiology of our feet, and made without thousands of chemicals that we wouldn’t want on our soles or yours. They’re on a mission to inspire everyone to care more about – and for – their feet!

Lottie’s Meats

Lottie’s Meats is an emerging, sister-founded pork sausage brand bringing chef-crafted, all natural pork products back to consumers in a new & meaningful way. Lottie’s products are designed for the modern-eater – creative, convenient and clean and packed with plenty of protein, flavor and fun.

BEJOU

BEJOU revolutionizes the skincare experience by merging groundbreaking bioengineering with  potent, soothing properties of never-before-used Latin American ingredients. BEJOU’s mission is to formulate high-impact, gentle skincare products that bridge the gap between hyperpigmentation and sensitivity, ensuring every individual can enjoy a healthy, radiant complexion without compromise. BEJOU  leads charge in transformative skincare innovation prioritizing the safety and well-being of your skin. Experience BEJOU’s transformative power – skincare for every Skindividual, free from burns, itch, or irritation.

GoodLove Foods

At GoodLove, they aim to create a more inclusive foodie environment, one mind-blowing experience at a time. Their gluten-free, frozen, ready-to-bake lineup is sure to become freezer favorites — nostalgic faves like buttery buttermilk biscuits, gooey cinnamon rolls with icing, and flaky puff pastry. All are 100% GF, free from eggs, soy, nuts, seeds, and oats, and so easy to make, it’s simply Freezer, Oven, OMG. They’re not just good for gluten-free, we’re Unbelievably Gluten-Free™.

Pure Mitti

Pure Mitti is a women-led BIPOC brand that champions sustainable, natural products for skin, hair, home care, and lifestyle, rooted in Ayurvedic principles. Our products are palm oil-free, SLS-free, and fragrance oil-free, crafted simply from raw earth-derived ingredients. Committed to being good to people, planet, and soil, we empower individuals with toxin-free living for a healthier, eco-friendly daily routine. Every purchase from Pure Mitti helps economic empowerment of rural women.

LITT Kombucha

Welcome to the refreshing world of LITT Kombucha, where passion for great taste meets a commitment to quality and sustainability. Founded during the pandemic, our women-owned kombucha company was born out of a quest for a better beverage experience—one that marries organic ingredients, gourmet flavors, and a commitment to a better tasting easy drinking Kombucha. At LITT Kombucha, we believe in crafting kombucha that not only delights the taste buds but also cares for the planet, using sustainable packaging. Join us on a journey of flavor innovation and mindful consumption as we redefine what kombucha can be.

Red Boat

After moving to the United States, founder Cuong Pham was hungry to recreate the flavors of his childhood in Vietnam. He decided that if he couldn’t find fish sauce that tastes like home, he would make it — and started Red Boat. More than a decade later, we are still family-run with a mission to have fun and make the BEST Vietnamese flavors from the purest ingredients so you and yours can enjoy hella delicious food like we do.

Paktli Foods

Seena’s childhood joy was Mexico’s bustling street foods — vibrant, heartwarming colors with tantalizing aromas and flavors. Her favorite was the puffed, crumbly, sweet alegria, an ancestral Mexican reward. She wanted to bring the joy of her childhood and heritage to the U.S. Paktli reimagines the ancient alegria recipe, adding ancient grains amaranth, quinoa and millet, considered superfoods, with organic chocolate and dried fruits and nuts, and making it a bite-sized snack that all can enjoy. 

Tal’s

Tal’s offers Mediterranean delights for the modern family, celebrating heritage flavors with high quality. Our 100% preservative-free products (HPP) include tahini dips, Toum garlic sauce, and Babaganoush, available in deli aisles. Catering to various diets (Keto, Paleo, Plant-Based, Whole30, Gluten-Free), our clean-label products provide a healthy option. Woman-Owned (WBENC), Minority-owned, SQF2, and USDA certified, Tal’s products are available in over 1,000 stores nationwide, including Pavilions, Erewhon, Mother’s, and Bristol Farms.

Daio

Daio is a line of full-flavored sparkling waters packed with good-for-you ingredients such as prebiotics, postbiotics, l-theanine, vitamins and more – but free of ‘non-water’ stuff like sugars, sweeteners, juices or artificial ingredients.  As a Black-owned company, daio’s mission includes creating the next crop of minority entrepreneurs by donating to nonprofits who provide quality grade-school education access to kids living in disadvantaged neighborhoods.  Sold in resealable glass bottles, daio isn’t some bio-hacked miracle elixir for eternal vitality…but, simply, a better sparkling water.

MatchaKo

Empowering wellness and sustainability, MatchaKo’s premium organic and vegan matcha beverages are crafted with utmost care, sourcing the finest ingredients, including ceremonial grade matcha from Japan, to deliver a superior caffeine alternative without the jitters or crash. MatchaKo’s mission is to blend excellence with compassion, offering a delightful matcha experience that enriches lives while nurturing the planet. As a certified LGBT-owned business, MatchaKo continues to focus on supporting causes with positive social and environmental impact.

Karmalize, LLC.

Karmalize.Me is a women and minority owned brand of clean-label, kosher, and organic snacks and spreads. Their journey began with a vision to create a business that goes beyond profits and the belief businesses should uplift people, communities, and the environment. That’s why they donate 50% of their profits to charity. Their products are crafted in small batches using raw, organic, and kosher ingredients. Their products have won the SOFI awards and SIAL Paris Innovation Awards. Karmalize.Me is more than a brand; it’s a movement to elevate lives.

Visit the Startup CPG Booth, too!

The Startup CPG booth is located in the Thrive neighborhood #642.

Startup CPG is the biggest CPG community on the planet with over 20k members. We believe in the massive potential of small consumer brands — and have made it our mission to empower them along their journey. Startup CPG connects emerging brands to resources, industry partners, and the most supportive community in the industry.

Through our online community on Slack, our in-person events, and our media and resources — podcast, magazine, webinars, and more — Startup CPG brings major opportunities to emerging brands at NO COST.

We’re excited to meet you at the show!