Startup CPG Newswire:
Yumkies Launches at Walmart with Three Better-for-You Cookie Offerings
PRESS RELEASE — NEWS PROVIDED BY Sarah Brown for Yumkies
HOUSTON, TX (NOVEMBER 2026) — Yumkies, the functional snacking brand bridging the gap between nutrition and indulgence, is debuting its newest innovation, Power Minis, at select Walmart stores. The launch brings a clean-label, high-protein cookie directly into the traditional cookie aisle alongside two companion multipacks: Bossy Bites and the Protein Cookie.
The Walmart debut marks a major retail milestone for Yumkies just nine months after its market launch in January 2026.
Power Minis deliver protein-bar-level nutrition in a bite-sized format, packing 10 grams of protein into just 80 calories per serving. Joining Power Minis on shelves are Bossy Bites, an indulgent mini chocolate chip cookie made with real butter at 80 calories per serving, and the soft-baked double chocolate Protein Cookie, the brand’s original staple offering 10 grams of protein and 140 calories. All three products are available in convenient, three-serving multipack formats.
While many protein snacks rely on seed oils, soy, artificial sweeteners, or confusing half-cookie serving sizes, Yumkies delivers strong macros with a short, recognizable ingredient list. Entirely gluten-free, soy-free, low-sugar, and made without seed oils, the brand eliminates the trade-off between clean nutrition and classic cookie taste.
The rollout also introduces Yumkies’ refreshed packaging design, creating a vibrant, cohesive look across its expanding retail footprint.
Yumkies multipacks are now rolling out to select Walmart locations, with availability varying by store.
About Yumkies
Yumkies is a better-for-you cookie brand born from a life-changing 200+ lb weight-loss journey and the conviction that healthier living shouldn’t mean giving up the treats people love. With gluten-free, low-sugar cookies made from thoughtfully selected ingredients, Yumkies combines indulgence with functional nutrition. Food should fuel your lifestyle, not restrict it, and Yumkies is redefining everyday snacking by proving that eating well doesn’t have to mean missing out.
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