Startup CPG Newswire:
Oktane Energy Announces Seed Round on WeFunder
PRESS RELEASE — NEWS PROVIDED BY Toni Covington for Oktane Energy
MONTGOMERY COUNTY, MD (2025) — Oktane Energy, the Black and Veteran-owned brand shaking up the energy drink space, is proud to announce the launch of its first seed investment round on Wefunder. After just three years of rapid growth, the company is now inviting the public to invest and join its mission to deliver a clean, natural energy drink that fuels ambition without compromise.
Founded by husband-and-wife team ISupreme and Toni Covington, Oktane Energy was born out of a vision to create an energy drink that speaks to the health-conscious, purpose-driven consumer. With a bold brand, natural ingredients, and authentic community connection, Oktane has gained traction in a highly competitive market — and it’s only just getting started.
“We’re proud of how far we’ve come, but this next chapter is all about scale,” said ISupreme Watkins, co-founder of Oktane Energy. “We’ve bootstrapped the business for three years, and now we’re ready to bring our community along for the ride. We didn’t want to just go to big venture capital firms — we wanted to open this opportunity up to the people who’ve supported us since day one.”
Oktane’s product line features clean, refreshing energy drinks made with natural ingredients and no artificial preservatives. With growing retail interest, a passionate customer base, and a strong brand identity, Oktane is well-positioned to disrupt the $90 billion global energy drink market.
The Wefunder campaign allows everyday investors to support Oktane Energy’s next phase of growth, including expanded production, retail distribution, and marketing efforts. Supporters can invest for as little as $100 and receive equity in a company that’s building more than a beverage — it’s building a movement.
“This isn’t just about a drink,” said Toni Covington, co-founder of Oktane Energy. “It’s about representation, community, and building something that truly stands for wellness, ambition, and purpose.”
To learn more or invest, visit the Oktane Energy campaign page on Wefunder (link also in bio on Instagram @oktaneenergy).
About Oktane Energy:
Oktane Energy is a Black and Veteran-owned beverage company redefining the energy drink industry with a bold, refreshing, and natural alternative. Founded with a mission to fuel ambition and promote wellness, Oktane delivers clean energy without compromise. In just three years, the brand has gained a loyal following and continues to grow through innovation, authenticity, and community support. Oktane Energy is more than a drink — it’s a movement built for the driven, the passionate, and the unstoppable.
About Oktane Energy
Oktane Energy is a Black and Veteran-owned beverage company redefining the energy drink industry with a bold, refreshing, and natural alternative. Founded with a mission to fuel ambition and promote wellness, Oktane delivers clean energy without compromise. In just three years, the brand has gained a loyal following and continues to grow through innovation, authenticity, and community support. Oktane Energy is more than a drink — it’s a movement built for the driven, the passionate, and the unstoppable.
Follow the journey: @oktaneenergy
Invest in the future: wefunder.com/oktaneenergy
If your brand wants to publish a press release on the Startup CPG Newswire, fill out the form here.
The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.
Join Startup CPG!
Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.
If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.
