Startup CPG Newswire:
Legit Queso Takes Its Clean Label Queso Nationwide
PRESS RELEASE — NEWS PROVIDED BY Grace Bartlett for Legit Queso
NAPA VALLEY, CA (2025) — Born in the Midwest and perfected in Napa Valley, Legit Queso is making it easier than ever to enjoy everyone’s favorite comfort food at home. Their chef crafted, heat and eat queso line is taking things nationwide with the launch of its online shop, delivering its clean label queso to fans across the United States. Shoppers can stock up with three or six packs of any single flavor or grab the Party Trio featuring one of each product to taste them all. This expansion marks a major milestone as Legit Queso brings the party and the queso to families and gatherings everywhere.
Made with whole ingredients and no additives, Legit Queso is redefining what store bought cheese dip can be. The lineup includes three crave worthy varieties: Queso Dip (the creamy classic), Buffalo Queso (with a bold, spicy kick), and Queso Mac (a playful twist on mac and cheese). Each one is served fresh and ready in minutes, as the tagline says, “just heat and eat.” Perfect for busy families, game day gatherings, or anyone craving a high quality, indulgent meal without the fuss.
“I grew up in Kansas City where queso was everywhere,” said chef and founder Kiersten Bartlett. “When I couldn’t find a high quality queso, I figured I’d just fill the gap myself —it’s simple: real cheese, real ingredients, the way it should be made.”
Whether hosting a football watch party, celebrating a birthday, or just looking for a better weeknight comfort meal, Legit Queso delivers crowd pleasing flavor every time.
Launching now in select retailers and popping up at tasting events across Northern California, fans can stay in the cheesy loop by following @legitqueso on Instagram or signing up for newsletters at www.legitqueso.com.
About Legit Queso
Born in the Midwest and perfected in Napa Valley, Legit Queso, a product of Legit Provisions, grew from our love of high quality food that is fun to eat. Legit Queso is committed to simple recipes, fresh ingredients, and sustainable grab-n-go packaging. We believe life should be fun and full of flavor.
If your brand wants to publish a press release on the Startup CPG Newswire, fill out the form here.
The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.
Join Startup CPG!
Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.
If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.
