Startup CPG Newswire:
Evie’s Snacks Unlocks Nationwide Distribution at Sprouts Following Seasonal Test
PRESS RELEASE — NEWS PROVIDED BY Evie Ackerley for Evie’s Snacks
HOUSTON, TX (MAY 2026) — Evie’s Snacks, the direct-from-farm, pecan snack company, announced today it has secured permanent placement in all Sprouts Farmers Market stores nationwide. The milestone follows a highly successful run in the retailer’s Harvest Seasonal Set.
Originally introduced as a limited-time offering in Fall 2025, Evie’s Snacks exceeded expectations and sold through more than 70% of inventory in just two months, driven by strong consumer demand and repeat purchases.
To support the launch, the brand invested in a full-funnel activation strategy across in-store and digital channels. Evie’s Snacks executed 60+ in-store demos, distributing over 3,000 samples and generating more than 2,700 consumer engagements. These efforts translated into strong in-store performance, with top locations achieving conversion rates exceeding 30%.
Consumer response further reinforced the brand’s positioning with 87% positive sentiment, including consistent praise for flavor authenticity, balanced sweetness, and clean ingredient profiles.
“These results validated what we believed from the beginning – pecans deserve a permanent place in people’s pantries. Something you reach for every day, not just once in a while,” said Evie Ackerley, Co-Founder of Evie’s Snacks. “We’re incredibly grateful to Sprouts and to our community for helping us turn this test into a permanent placement.”
Evie’s Snacks offers a lineup of nostalgic, flavor-forward pecans including Sweet & Salty, Brown Butter Rum and Cinnamon Churro. Cinnamon Churro was named a 2025 Startup CPG Shelfie Award Winner for Sweet Snacks.
Evie’s Snacks is available in the bulk section of all Sprouts Farmers Market stores nationwide.
About Evie’s Snacks
Evie’s Snacks is a farm-direct, pecan snack company founded by Evie Ackerley and Colin Balickie and based in Houston, Texas.
The brand creates crunchy, flavor-packed roasted pecans that balance indulgence with better-for-you values. Evie’s Snacks proudly sources its pecans directly from family farms in South Texas – ensuring quality and transparency from tree to bag.
Evie’s Snacks has quickly gained traction in the natural foods industry for its fun flavors, clean ingredient labels, and unique position as a pecan-first snack brand. The company’s mission is to make pecans the next great American snacking nut.
For more information, visit www.eviessnacks.com
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