Startup CPG Newswire:
Ciao Pappy Expands Retail Footprint Across California and Texas
PRESS RELEASE — NEWS PROVIDED BY Francesca Pittaluga for Ciao Pappy
LOS ANGELES, CA (AUGUST 2026) – Ciao Pappy, the California-born pasta sauce brand bringing a fresh West Coast spirit to Italian American food, announces a major retail expansion this August, adding 21 new doors across California and Texas through launches at Central Market, Lazy Acres Natural Market, and New Leaf Community Markets.
The expansion marks an exciting milestone for the growing brand, deepening Ciao Pappy’s presence throughout California while bringing its sauces to Texas for the first time.
Founded by Francesca, a first-generation Italian American, Ciao Pappy was inspired by her Italian roots, her family’s connection through food, and the vibrant flavors and ingredients of California. The brand’s signature “Italifornia®” point of view brings together the warmth and tradition of Italian American cooking with a distinctly West Coast sensibility.
“Adding 21 new retail doors in one week is an incredible milestone for Ciao Pappy,” says Francesca, Founder of Ciao Pappy. “I started this brand to tell an Italian American story that felt personal to me, one rooted in family and tradition, but shaped by California lifestyle. Expanding our California presence while entering Texas means we get to bring that story, and our sauces, to so many more tables.”
“Lazy Acres, New Leaf, and Central Market are exactly the kinds of retail partners we dreamed of growing with,” Francesca adds. “They are destinations for people who care about great food, quality ingredients, and discovering brands with a story. To be joining all three at the same time feels especially meaningful.”
The launches build on Ciao Pappy’s growing presence in leading natural and specialty grocers and mark another step toward the brand’s larger vision: a nationally recognized Italian American pantry brand born on the West Coast. Ciao Pappy’s sauces pair Italian tradition with California vibrancy, elevated yet approachable pantry staples made for everything from weeknight pasta to long dinners with friends and family.
About Ciao Pappy
Ciao Pappy is a California-born Italian American food brand founded by Francesca in honor of her father, “Pappy.” Inspired by her Italian roots and life on the California coast, the brand puts a fresh, West Coast “Italifornia” spin on traditional pantry staples and adds a fresh accent to your pantry staples.
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