Startup CPG Newswire:
Chuala Partners with Best Brands, Inc. to Expand Distribution of Award-Winning Tonic Water Across Tennessee
PRESS RELEASE — NEWS PROVIDED BY Kenneth Keierleber for Chuala
NASHVILLE, TN (APRIL 2025) – Premium tonic water brand, Chuala, is thrilled to announce a new distribution deal with Best Brands, Inc., a leading beverage distributor in Tennessee. With this agreement, Chuala will bring their award-winning, expertly crafted tonic water to more bars, restaurants, and retailers across the state.
“We believe tonic water should be more than an afterthought—it’s an essential part of great mixed drinks,” said Chris Wren, Cofounder and President of Chuala. “This partnership with Best Brands is a huge step in making our high-quality, craft tonic water more accessible. Whether you’re a bartender, a home mixologist, or just someone who enjoys well-made drinks, Chuala is here to change the way you think about tonic water.”
With its new partnership with Best Brands, Chuala is expanding its distribution across Tennessee, making its lineup of craft tonic waters available to a broader range of on- and off-premise accounts. Developed with input from bartenders and beverage professionals, Chuala’s tonic water portfolio is designed to support elevated cocktail programs with mixers that deliver clean flavors, balanced bitterness, and versatility behind the bar.
For independent and chain retailers, Chuala presents a strong premium option that responds to growing consumer demand for higher-quality cocktail ingredients. With distinct visual branding, all-natural ingredients, and a product that stands apart from conventional mixers, Chuala is well-positioned to meet the needs of customers seeking elevated at-home cocktail experiences.
Media Contact:
Kenneth Keierleber
Press@drinkchuala.com
About Chuala
Chuala is a premium tonic water brand founded on the belief that mixers should be as thoughtfully crafted as the spirits they accompany. With a focus on balance, flavor integrity, and clean ingredients, Chuala offers a lineup of award-winning tonic water designed for both cocktail and non-alcoholic enjoyment. The Chuala range includes classic and innovative expressions that pair effortlessly with top-tier spirits or stand confidently on their own.
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