Startup CPG Newswire:
Recoup® Organic Prebiotic Beverages Launch Nationwide in Sprouts Farmers Market’s Innovation Sets
PRESS RELEASE — NEWS PROVIDED BY Susan Buckwalter Hartman for Recoup

NEW YORK, NY – (2024) – Recoup®, (https://www.recoupwellness.com/) a New York-based Organic functional beverage brand, launches nationally at 420 Sprouts stores in the Innovation Set with their new prebiotic sparkling beverages with electrolytes and ginger. Recoup is the first beverage brand to be Regenerative Organic Certified® across its portfolio. The launch at Sprouts is part of a Regenerative Organic Certified® focused display in the New-For-You Innovation sections.
Siwat Siengsanaoh, co-founder of Recoup, commented, “We are thrilled to be available nationwide in Sprouts New-For-You Innovation Centers, where the most innovative and on-trend better-for-you products can be found! Our ROC® certification aligns perfectly with Sprouts’ focus on high-quality, ethically sourced products, making this collaboration a natural fit.”
Co-Founder, Susan Buckwalter Hartman added “We created Recoup to champion resilience for people and the planet. Recoup is crafted with thoughtfully sourced, clean ingredients including prebiotics, ginger, and electrolyte-rich maple tree water to support gut healthy hydration. Our drinks are made with no added sugar and no stevia, so they are subtly sweet and refreshing with an invigorating ginger kick.”
Recoup Organic prebiotic sparkling beverages are available in three flavors: Watermelon Blood Orange + Ginger, Pineapple Passionfruit + Ginger, and Lemon Lime + Ginger. They will be available in all 420 Sprouts locations in the New-For-You set, located near the front or center of the store.
About Recoup®
Recoup Beverage Inc. is a certified minority-owned and female-founded company with a mission to champion resilience for people and planet. Recoup was co-founded by Siwat Siengsanaoh and Susan Buckwalter Hartman. Siwat spent the first three years of life in the hospital and went through ten major surgeries before he was twelve. His mom’s ginger-based home remedies played a big part in his recovery and were the initial inspiration for Recoup. Recoup is the nation’s first beverage brand to be Regenerative Organic Certified® across its portfolio.
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