Vol. 127 - NO. 39

BlogNewswire Startup CPG

SINCE 2019

Startup CPG Newswire:
Evie’s Snacks Unlocks Nationwide Distribution at Sprouts Following Seasonal Test

PRESS RELEASE — NEWS PROVIDED BY Evie Ackerley for Evie’s Snacks

HOUSTON, TX (MAY 2026)Evie’s Snacks, the direct-from-farm, pecan snack company, announced today it has secured permanent placement in all Sprouts Farmers Market stores nationwide. The milestone follows a highly successful run in the retailer’s Harvest Seasonal Set.

Originally introduced as a limited-time offering in Fall 2025, Evie’s Snacks exceeded expectations and sold through more than 70% of inventory in just two months, driven by strong consumer demand and repeat purchases.

To support the launch, the brand invested in a full-funnel activation strategy across in-store and digital channels. Evie’s Snacks executed 60+ in-store demos, distributing over 3,000 samples and generating more than 2,700 consumer engagements. These efforts translated into strong in-store performance, with top locations achieving conversion rates exceeding 30%.

Consumer response further reinforced the brand’s positioning with 87% positive sentiment, including consistent praise for flavor authenticity, balanced sweetness, and clean ingredient profiles.

“These results validated what we believed from the beginning – pecans deserve a permanent place in people’s pantries. Something you reach for every day, not just once in a while,” said Evie Ackerley, Co-Founder of Evie’s Snacks. “We’re incredibly grateful to Sprouts and to our community for helping us turn this test into a permanent placement.”

Evie’s Snacks offers a lineup of nostalgic, flavor-forward pecans including Sweet & Salty, Brown Butter Rum and Cinnamon Churro. Cinnamon Churro was named a 2025 Startup CPG Shelfie Award Winner for Sweet Snacks.

Evie’s Snacks is available in the bulk section of all Sprouts Farmers Market stores nationwide.

About Evie’s Snacks

Evie’s Snacks is a farm-direct, pecan snack company founded by Evie Ackerley and Colin Balickie and based in Houston, Texas.

The brand creates crunchy, flavor-packed roasted pecans that balance indulgence with better-for-you values. Evie’s Snacks proudly sources its pecans directly from family farms in South Texas – ensuring quality and transparency from tree to bag.

Evie’s Snacks has quickly gained traction in the natural foods industry for its fun flavors, clean ingredient labels, and unique position as a pecan-first snack brand. The company’s mission is to make pecans the next great American snacking nut.

For more information, visit www.eviessnacks.com

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.

You must be logged in to post a comment.
All Comments