Startup CPG Newswire:
Tantos! – Airing on ABC’s Shark Tank

PRESS RELEASE — NEWS PROVIDED BY Sean Knecht for Tantos!

LOS ANGELES, CA (OCTOBER 2025) — Tantos, the world’s first puffed pasta chip brand co-founded by celebrity Chef Joe Sasto and entrepreneur Sean Knecht, is set to make its national television debut on Shark Tank airing Tuesday, November 12, 2025, at 10 PM ET/PT on ABC.

Born from a shared passion for pasta and a mission to reinvent snacking, Tantos transforms real pasta into light, airy, flavor-packed chips inspired by Italy’s most iconic dishes — including Marinara, Pesto, Cacio e Pepe, and Classico. Since launching in mid-2024, the Los Angeles–based brand has quickly captured the attention of snack lovers and retailers nationwide, now available in major grocery chains and online at www.eattantos.com.

“It still feels surreal,” said co-founder and CEO Sean Knecht. “What started as an idea between friends in a kitchen is now on national TV. We built Tantos to shake up the snack aisle, something totally new, something people have never seen before. To get to share that story on Shark Tank is a dream come true.”

Chef Joe Sasto, best known for his appearances on Top Chef, Tournament of Champions, and Guy’s Grocery Games, brings his culinary expertise and playful spirit to the brand. “I’ve spent my entire career trying to make pasta more creative,” said Sasto. “With Tantos, we took pasta out of the bowl and turned it into something people can snack on anytime, anywhere. The Sharks were in for a surprise.”

The brand’s appearance on Shark Tank marks a major milestone in its rapid rise, giving viewers an inside look at how two pasta-obsessed founders turned a wild idea into a nationally distributed product.

Viewers can tune in to ABC on November 12th at 10 PM ET/PT or stream the episode the next day on Hulu to see if the Sharks say “So Much Yes” to Tantos.

⸻

About Tantos
Tantos is the original puffed pasta chip created by Chef Joe Sasto and entrepreneur Sean Knecht. Crafted from real pasta and inspired by classic Italian flavors, Tantos redefines snacking with its chef-driven creativity and light, crispy texture. Available in four flavors– Marinara, Pesto, Cacio e Pepe, and Classico–Tantos is where pasta meets snacking. For more information, visit www.eattantos.com or follow @eattantos on Instagram and TikTok.

About Tantos

Tantos is disrupting the snack aisle by making the first and only puffed pasta chip seasoned in your favorite Italian flavors such as Marinara, Pesto, Cacio e Pepe, and Classico

If your brand wants to publish a press release on the Startup CPG Newswire,  fill out the form here. 

The news and images contained on this page has been provided by a third party. Startup CPG does not verify, endorse, or vouch for any information or content submitted by third parties, or verify the identity, credentials, or expertise of third parties. We encourage you to consider carefully the source of all information and content provided by third parties on this website.

Join Startup CPG!

Have you joined our *free* Slack community yet? Join the largest CPG community in the world to receive and share on-the-spot advice, industry news and data, and exclusive discounts and opportunities for emerging brands.

If you want to be the first to know about key business updates from the most innovative early CPG brands, sign up for our bi-weekly Newswire roundups here.