Startup CPG Newswire:
ZEGO Cybele Pascal Joins CIVC as CCO and to Lead Growth Strategy for its Anchor Brand, ZEGO
PRESS RELEASE — NEWS PROVIDED BY Erica Dermer for ZEGO
BELGRADE, MT (AUGUST 2025) — The Collaborative Integrated Value Chain (CIVC) is proud to announce that Cybele Pascal has joined the team as Chief Commercial Officer, bringing her decades of entrepreneurial and industry experience to advance the missions of both CIVC and its anchor brand, ZEGO.
CIVC was founded to bring premium US-grown gluten-free organic and regenerative grains to consumers at affordable prices. It is building a new integrated food ecosystem business model centered on its mill and co-manufacturing facility in Belgrade, MT, that supports medium-sized regional U.S. farmers and mission-aligned brands to succeed through a cooperative, interdependent, transparent, and sustainable supply chain. ZEGO is the anchor brand at CIVC and sells purity verified retail branded products and ingredients.
As CCO of CIVC and under an anchor agreement with ZEGO, Cybele will play a central role in:
– Leading ZEGO’s commercial growth strategy, product development and innovation.
– Building CIVC’s co-packing business by bringing in mission- and values-aligned brands that share CIVC’s dedication to farm and consumer health and ecological responsibility.
Cybele Pascal is a nationally recognized leader in the allergy-friendly food space. She is the author of three best-selling allergy-friendly cookbooks and the founder of Free to Eat, Inc., a pioneering food company whose allergen-free snacks are sold in thousands of stores nationwide. Her deep experience in creating and scaling food businesses—spanning from manufacturing to retail distribution—will be invaluable in strengthening CIVC’s collaborative supply chain model.
“Cybele’s experience in scaling allergy-friendly foods and building strong manufacturing and retail partnerships will accelerate our ability to bring healthier, more sustainable gluten-free grains to the market, said Colleen Kavanagh, Founder of ZEGO and CIVC.
“With Cybele on our team, we’re not only supporting CIVC and ZEGO’s growth but also opening the door for other brands to benefit from our shared values and infrastructure. With Cybele as Chief Commercial Officer at CIVC, both CIVC and ZEGO are poised to expand their role as leaders in building a healthier, more transparent, and resilient food system.”
Media Contact: Erica Dermer, erica@zegofoods.com
About ZEGO
ZEGO crafts delicious oat-based products that are gluten-free certified and free from the top 14 allergens and corn. We are proud to source our oats from US farms. We’re leading the way in food transparency, as customers can scan the QR code on any ZEGO package to access the latest test results for pesticide residues, heavy metals, and gluten.
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