Startup CPG Newswire: Bifrost Butters Announced as 2027 sofi™ Award Finalist by the Specialty Food Association

Startup CPG Newswire:
Bifrost Butters Announced as 2027 sofi™ Award Finalist by the Specialty Food Association

PRESS RELEASE — NEWS PROVIDED BY Meg Wittenmyer for Bifrost Butters

BOYCEVILLE, WI (OCTOBER 2026) – Bifrost Butters, maker of chef-crafted European butter sauces, is proud to announce that its Café de Paris Steak Butter and Sauce has been named a finalist in the Outstanding Packaging category for the Specialty Food Association (SFA)’s 2027 sofi Awards, an annual celebration of the best specialty food products of the year.

Standing for “specialty outstanding food innovation,” the sofi Awards have put a spotlight on excellence in specialty food and beverage since 1972.

“The recognition as a sofi Award finalist is just validation that the industry has recognized our premium packaging to match the premium quality of our product,” said Meg Wittenmyer, co-founder of Bifrost Butters. “It’s a huge honor for us, as we have worked hard to create a product that will reflect high quality and innovation in the gourmet kitchen companion category.”

SFA will announce the 2027 sofi Award winners live in a special ceremony on January 17 at the Winter FancyFaire* trade show in San Francisco. Additionally, the three-day show will elevate all 75 finalists through a special product showcase and curated buyer opportunities.

Café de Paris is more than a flavored butter. Unlike other ‘compound butters’, when placed under a broiler atop your favorite steak, it will caramelize and turn into a beautifully glazed sauce that enhances, not overpowers, the taste of the meat.

The recognition comes after a busy and productive year for Bifrost Butters. Following their debut at all 28 Lunds & Byerlys stores in the Twin Cities metropolitan area, Café de Paris and Bourgogne Garlic Herb Butter were introduced to ten Kowalski’s stores, also in the Twin Cities. They were also finalist for the 2026 Shelfie Awards in the best ‘Kitchen Companion’ category, which is sponsored by the startupCPG Community.

“This honor will help us achieve greater recognition in the gourmet pantry retail space, opening up more doors for our butter. We really just want people to be able to enjoy it like we have been doing for years. Americans have never had access to this sort of product.”

The sofi Awards are considered the top honor in the $219-billion specialty food industry. Past winners include some of today’s most recognizable and successful brands such as Ben & Jerry’s, Kettle Chips, Fage Yogurt, Stonewall Kitchen, and Vermont Creamery.

For more information on Bifrost Butters and each of their flavors, visit www.bifrostbutters.com or follow on Instagram @bifrost_kitchen.

About Bifrost Butters

Bifrost Butters was born in 2024 to produce and distribute the Cafe de Paris steak and Bourgogne butter sauces that Joel Wittenmyer learned to make as a chef’s apprentice over 35 years ago. Joel’s European chef gave him the recipes for these unique accompaniments that have only been seen in high-end restaurants until now. Joel’s mentor is now gone, but the recipes will live on as the bridge between a chef’s kitchen and the home cook. The garlic and white wine forward Bourgogne butter was originally created to be served with escargot, and contains over a dozen ingredients, while the Café de Paris lists more than 20.

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